20+ years of leadership, covering everything from the first decision through to the launched app.
We’re expert generalists: between us we cover strategy, product, design and engineering. When a job needs a specialist, we bring one in under our steer.
End-to-end coverage
Strategy
What to build, and why now
Product
Decisions grounded in what users actually do
Design
Research through to polished UX
Engineering
Shipped, secure, and able to scale
You’ll have some of this already.
We fill what’s missing, or take it end to end.
Dan Schrader
Product, strategy, and engineering. He’s run his own business too.
Twelve years taking digital products from concept to market, across banking, travel, government and property. More than 100 launches.
He works the full width of the problem: product strategy, delivery, and the engineering that ships it. An electrical-engineering background taught him to scope hard before a line of code gets written, and years as an agile consultant taught him to stay ruthless about results over process.
Phil Osborn
Product, design, and the person in the room with your customers.
Ten years building digital products at startups, scale-ups and corporates, from first concept through to launch, across multiple sectors.
Most recently he led product decisions, UX research and design end to end for an early-stage venture, from a major pivot through to a live app with steady user growth. He talks to real users, decides with evidence, weighs commercial return before committing effort, and stays accountable through the build.
We’ve done this before, together.
We worked side by side for years before Lateral Products existed. Not a partnership learning to collaborate on your budget.
Smooth handoffs, context protected end-to-end.
We’ve seen where work gets lost between deciding and building, and built our way of working so it can’t.
AI makes us faster, because we’re already good at the work.
It takes the repetitive, time-consuming work (the setup, the first drafts, the grunt work) so our time goes where it counts: deciding what’s actually worth building. The tools got quicker; the judgement is still the job.
Want to work with us?
We take on a small number of engagements and go deep on each. Tell us where you’re up to and let’s find out if we’re a good fit.